Madagascar-Based Sayna Secures $638K For Global Expansion

Story Highlights
  • Sayna becomes a formidable instrument for tackling the continent’s employment difficulties and developer scarcity when combined with an online and gamified training solution for growing digital vocations

Sayna, an edtech and crowdsourcing platform located in Madagascar, has secured 600,000 euros (US$638K) in its first seed round of funding from international venture capital firms such as Launch Africa Ventures, Orange Ventures, and the MAIC Investors Club.

This money will allow the Malagasy firm to expand into other geographies, allowing it to become a worldwide company.

Sayna, an internet platform for jobs and education founded in 2018 by Matina Razafimahefa, employs roughly forty people in France, Madagascar, and, most currently, the Ivory Coast.

Sayna’s two products, Sayna Academy, a mobile video game, and Sayna Work, a work platform, will be completed with this money, according to CEO Matina Razafimahefa.

The startup will be able to hire important individuals in many departments, including research and development, as well as at the operational management level.

She also stated that the moment has come to encourage new communities of microtasks in Senegal, Ethiopia, and Tunisia, who are developers who undertake paid computer microtasks.

The company has grown significantly since its founding. Sayna has more than 60 customers, including Orange Madagascar, Axian, Société Générale, the World Bank, and Access Bank.

Over 450 students have been educated or are in the course of being trained as of now. An estimated 90% of the startup’s former employees have found work.

Sayna has sold over 15,000 computer micro-tasks, according to the CEO, who is also pleased that Sayna has grown by 172 percent in a year.

Sayna’s gamified model of education, according to Zach George, Managing Partner of Launch Africa Ventures, “offers a cheap training program that disintegrates web programming talents into sequential learning targets through videos, games, quizzes, and practical projects.”

Sayna has the capacity to become a direct channel for projects, experience, and income for young people across the African continent, with an emphasis on soft skills development, mentorship, and a peer-to-peer learning environment.


Nichole Manhire

Is the media and brand manager at GFA News. She works very closely with editors and podcasters that contribute to telling the African business success story. For marketing and advertising send Nichole an email: nichole@getfundedafrica.com

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